老照片回顾:世界名牌的首批产品长什么样?
Boredpanda 2019-10-08 08:57
Fast-Food Restaurant (1955) 快餐店
In 1937 Patrick McDonald opened "The Airdrome", a food stand, on Huntington Drive (Route 66) near the Monrovia Airport in the Los Angeles County city of Monrovia, California with hot dogs being one of the first items sold. Hamburgers were later added to the menu at a cost of ten cents with all-you-can-drink orange juice at five cents. In 1940, sons Maurice and Richard moved the entire building to San Bernardino, California. The restaurant was renamed "McDonald's Bar-B-Que" and had 25 menu items, mostly barbecue.
In 1954, Ray Kroc, a seller of Prince Castle brand Multimixer milkshake machines, learned that the McDonald brothers were using eight of his machines in their San Bernardino restaurant. His curiosity was piqued, and he went to take a look at the restaurant. He was joined by good friend Charles Lewis who had suggested to Kroc several improvements to the McDonald's burger recipe.
Kroc was so impressed by the brothers' restaurant that he offered to set up a national franchise, starting with the 'original' Mcdonalds (as we know it today) in Des Plaines, Illinois, near Chicago. It began with a simple menu of nine items including burgers, fries, milkshake, juice and milk.