When it comes on spending money on make-up, it seems that there is just
no beating a British woman.
Analysts Mintel, in a new survey, have found that the annual amount of
money spent by women in the UK on cosmetics such as lipstick, mascara and
nail polish has risen by 40
per cent in the past five years to more than 1 billion pounds.
As a part of the research, analysts surveyed 25,000 men and women in
the UK and 10,000 in France, Germany and Spain in a bid to reveal
attitudes to looks.
They found that while French women most wanted to stand out in a crowd
thanks to their own "very good sense of style", British women, though
spending more on cosmetics, didn't mind looking less distinctive, as long
as they looked good.
"Even though British women are less interested in style and fashion,
they retain a desire to look attractive and well-groomed," The Independent
quoted Michelle Strutton, senior market analyst at Mintel, as saying.
The analysts also found that when it comes to their appearance, it's
the Spaniards, more than women of any other country in Europe, who are
concerned with their image.