Sign on the dotted line 签约
Episode 31: Sign on the dotted line! 签约！
It's time for Anna to develop Tip Top Trading's European marketing strategy but where should she begin? Her boss, Paul, doesn't have a clue so it's down to Anna to work out what to do. Listen in to find out what her plan is.
This week's programme focuses on what to say when you need to develop a strategy for your business.
Phrases from the programme 节目中出现的短语：
We've got to compete on price 我们要在价格上有竞争力。
We need to price the rivals out of the market.
We need to corner the market 我们要垄断市场。
We need to build good relationships with our customers.