当前位置: Language Tips> 双语新闻

走霉运记得发推特,免费礼物在等你!

Having a bad day? Why not tweet about it - many did and got free gifts thanks to a PR campaign

中国日报网 2015-07-13 14:23

分享到

 

It was supposed to be a day of drudgery with millions facing lengthy commutes on crowded buses and packed cycle lanes. But the Tube strike hasn't been all bad, with some Londoners even benefiting from the chaos with free gifts.
每天,上百万人都要经历漫长的通勤,要么是在拥挤的公交,要么在水泄不通的自行车道,这的确是件苦差事儿!不过,地铁罢工也不全是倒霉事儿,毕竟一些伦敦人还因这场躁动获得了免费礼物。

Insurance firm Direct Line has set about 'fixing' commuters' travel-related problems by sending them stress-relief packages complete with deodorant, scented sprays and bottled water. Contacting people on Twitter, the company also dished out vouchers for Topshop, The Sunglass Hut and boxed up Pret-A-Manger lunches to brighten people's days. Among other gifts were bottles of aftersun to soothe sunburnt limbs and boxes of Krispy Kreme doughnuts.
英国直线保险公司已经着手准备,通过给通勤者递送解压包裹,替他们“解决”交通烦心事儿,包裹里有体香剂、芳香喷雾和瓶装水。通过在推特与人们互动,直线保险公司会分发Topshop(英国快时尚品牌)、The Sunglass Hut(太阳镜品牌)的代金券,以及Pret-A-Manger(英国老牌快餐厅)的午餐盒饭,让人们心情愉悦。其他的礼物还有瓶装的晒后修复用品以呵护晒伤的身体,以及Krispy Kreme(卡卡圈坊)的盒装甜甜圈。

走霉运记得发推特,免费礼物在等你!

The gesture soon caught the attention of Twitter users with the hashtag #everydayfix gaining momentum. None of the gifts bore charges, to the delight of their many recipients.
这一举动很快引起了推特用户的关注,#everydayfix的话题标签逐渐成为热门话题。令这些受益者高兴的是,所有的礼物都是免费的。

Launched a month ago, the programme will seek out those they believe are in need of a fix online for a few days yet. While it is paying for each of the products a spokesman refused to reveal how much had been spent answering people's woes. 'We know how stressful everyday emergencies can be - those little things you don't plan. So we're extending our role as fixers to take care of the little things which can sometimes tip you over the edge.'
这个项目一个月之前启动,还会持续数日,继续努力上网寻找他们认为需要帮助的人。虽然他们需要为每一个礼物买单,但一位发言人拒绝透露其开支。“我们很了解每天发生的紧急状况会带来多大的压力,这些小事儿都是突如其来的。所以我们正把自己的角色延伸到问题解决者,我们帮你搞定这些小事儿,免得它们让你心烦意乱。”

Other companies to have offered commuters special offers include breakfast company Belvita which offered workers free rides in Tuk Tuks with complimentary snacks.
也有其他公司加入到为通勤者提供便利的队伍中来,包括专做早餐的公司Belvita,该公司让上班族免费搭乘嘟嘟车,车上还配备免费点心。

Fitness First invited anyone who had run, cycled or walked to work to use their gym showers to freshen up before heading into the office and encouraged others to become fit with free training sessions.
菲力斯第一健身俱乐部(Fitness First)邀请所有跑步或骑车或走路上班的人在进办公室之前,先来他们的健身房冲个澡以恢复活力,还提供了免费培训鼓励更多人加入到健身的队伍。

Vocabulary
drudgery: 苦差事
deodorant: 除臭剂
dish out:分发
aftersun: 晒后用品
tip over the edge: 使进入另一状态,引起明显变化
Tuk Tuk: 嘟嘟车

英文来源:每日邮报
译者:hanlututu
审校 & 编辑:许晶晶

 

分享到

中国日报网英语点津版权说明:凡注明来源为“中国日报网英语点津:XXX(署名)”的原创作品,除与中国日报网签署英语点津内容授权协议的网站外,其他任何网站或单位未经允许不得非法盗链、转载和使用,违者必究。如需使用,请与010-84883561联系;凡本网注明“来源:XXX(非英语点津)”的作品,均转载自其它媒体,目的在于传播更多信息,其他媒体如需转载,请与稿件来源方联系,如产生任何问题与本网无关;本网所发布的歌曲、电影片段,版权归原作者所有,仅供学习与研究,如果侵权,请提供版权证明,以便尽快删除。

中国日报网双语新闻

扫描左侧二维码

添加Chinadaily_Mobile
你想看的我们这儿都有!

中国日报双语手机报

点击左侧图标查看订阅方式

中国首份双语手机报
学英语看资讯一个都不能少!

关注和订阅

本文相关阅读
人气排行
热搜词
 
 
精华栏目
 

阅读

词汇

视听

翻译

口语

合作

 

关于我们 | 联系方式 | 招聘信息

Copyright by chinadaily.com.cn. All rights reserved. None of this material may be used for any commercial or public use. Reproduction in whole or in part without permission is prohibited. 版权声明:本网站所刊登的中国日报网英语点津内容,版权属中国日报网所有,未经协议授权,禁止下载使用。 欢迎愿意与本网站合作的单位或个人与我们联系。

电话:8610-84883645

传真:8610-84883500

Email: languagetips@chinadaily.com.cn